Hey Michael, thanks! I think it’s a matter of perspective. Build it into your routine and develop a love for researching, pitching and learning. It’s a cycle and remember that luck will play it’s part but you have to be doing it for luck to appear.

On a more practical level, founders in my experience spend at least 10 hours a day thinking/working on their business. 50 minutes is less than 10% of their day. If they can’t find time to regularly be in motion on engaging with investors, seeking out new talent and/or trying to close partnerships to extend their product’s distribution, it begs the question; what are they doing with their time?

That said, some days you might spend more than 50 minutes on this and less on other days. The idea is to always dedicate some time to it so you’re always in motion on developing the business.